In this example, The HOTH is graded higher than the other website because we properly used the keyword in the title tag and kept it 70 words or less. Our blog also included a meta description while the other page did not. Once you have an XML sitemap, you can submit it to Google Search Console so it can be crawled. It can get a little technical, so it might be best to partner with an SEO expert if you don’t have a lot of experience with XML sitemaps.
Earning more high-quality backlinks indicates to Google that your site is authoritative and trustworthy, and results in a higher backlink score. It’s really best suited as a pure auditing/performance monitoring BHS Links dashboard. I also like the proprietary metric Importance, which calculates a 1 to 10 score that gauges the value of a page to the site’s performance using a secret recipe of metrics. If you like browser-based audit tools that are more interactive and play a little easier with live websites, it’s probably not the vibe for you.
Professional SEO Auditing Services
We’ll provide you a prioritised list of your site’s pages and issues, ordered by those with the most number of, or most urgent problems. JetOctopus is SEO audit software designed for agencies and large ecommerce websites that have many pages to evaluate. You also have the option to schedule crawls to be performed at specified intervals. And automatically export crawl data to generate reports on the fly. It also includes a URL inspection tool that can help you understand how Google sees a particular page. And find any issues that might prevent the page from being indexed.
Step Two: Reach Out to the google search console
So you can see exactly what you’re doing well, and what you need to improve. I use Detailed when I want to get quick page insights without opening separate tools or tabs. Keyword Insights gathers live search terms from Google Autocomplete, People Also Ask, and Quora. So, it might surface more up-to-date, trending topics, but without the data of a tool like Semrush.
- If this task is made more difficult by a heavy ad presence, you likely want to mark it in your audit and experiment with reducing the top-of-page ad flow.
- General SEO reports, specific SEO reports, and even white label SEO reports are easily generated for your clients in one convenient place.
- It’s really best suited as a pure auditing/performance monitoring dashboard.
- We’ll explore essential free tools that handle 80% of your audit and discuss when premium tools are worth the investment.
HubSpot SEO Marketing Software
Far less often, they are placed in the HTTP header as a X-robots-tag. You are free to check both places, but Google’s URL Inspection report will quickly tell you if indexation is allowed. If you want to take a more organized approach to learning technical SEO or training your entire team, check out the Moz Academy Technical SEO Certification. We’ve consolidated all the resources you need to learn how to confidently implement a competitive analysis strategy with unique learning strategies, task lessons and quizzes to test your knowledge. You can also display your knowledge with your Linkedin Moz SEO Essentials certification badge. Staying informed about algorithm updates and emerging technologies is critical for maintaining a competitive advantage.
